Hundelser is a Swedish digital platform created for dog owners, dog lovers and organisations operating within the wider dog ecosystem. The platform brings social interaction, dog-related content, friendships, activities and commercial opportunities together in one focused digital environment. Unlike broad social networks where dog-related content competes with every other subject, Hundelser is designed around one shared interest: dogs and the people whose lives revolve around them.
Dog owners regularly exchange advice, share photographs and stories, arrange walks, follow breeders, search for services and purchase products for their dogs.
Today, much of this activity is fragmented across general social networks, discussion groups, messaging services, classified advertising sites and individual business pages.
Hundelser creates the foundation for a dedicated platform where these activities can be brought together around trusted profiles, relevant content and a shared community identity.
Hundelser is built around the everyday relationships and activities that come with owning and caring for a dog. Features below are existing, in development or expandable depending on their actual status on Hundelser.se.
Hundelser has been developed as a functioning digital platform rather than only a brand concept. The current product foundation includes social content, profiles, community interaction, friend functionality, events, dog challenges and a sales-related section.
This provides a future owner with a base that can be redesigned, expanded, repositioned or integrated into a larger pet-related business.
User data and user-generated content are not automatically included in a transaction. Any transfer must be assessed and handled in accordance with applicable privacy rules, user agreements and technical requirements.
A dedicated place to share their dogs, meet other owners, exchange experiences and take part in activities.
A source of inspiration, knowledge and potential connections with breeders, adoption organisations and experienced dog owners.
A channel for presenting their work, documenting litters, building trust and communicating with relevant audiences.
A platform for educational content, challenges, events, courses and customer acquisition.
An opportunity to publish useful information and build relationships with local dog owners.
A focused environment for visibility, local discovery and service bookings.
A relevant audience for products, campaigns, partnerships, commerce and community-led product discovery.
A digital channel for organising activities, communicating with members and attracting new participants.
Any veterinary or medical content is general information only and does not replace professional veterinary advice.
Hundelser could be developed through a combination of consumer, business and marketplace revenues. The following are potential commercialisation opportunities for a future owner rather than existing revenue streams.
The name Hundelser combines the Swedish words associated with dogs and events or happenings. It is memorable, playful and directly connected to the subject of the platform.
Ravolution is seeking a strategic buyer, operator or investor with the relevant industry position, audience or resources to develop Hundelser further. The opportunity may include the acquisition of the brand, domain, existing platform and selected related assets. The exact transaction scope is subject to agreement and due diligence.
A buyer could choose toA strategic buyer could operate Hundelser as an independent brand or integrate its community, content and marketplace functions into an existing customer ecosystem.
Hundelser offers a foundation for building a focused digital community within one of the most engaging areas of consumer life: the relationship between people and their dogs. The concept and platform are available to a buyer with the ambition and resources to take the next step.
Further information about the platform, technical foundation, available assets and acquisition terms is provided upon request. The exact scope of a potential transaction will be agreed directly with Ravolution AB.
ivan.daza@ravolution.se