RAVOLUTION/ LAB
01

Publications.

Ideas made public.
Experience made useful.

Books and field notes from Ivan Daza on entrepreneurship, opportunity and building a business in Sweden. Start with a Swedish handbook written around the experience of founders with international backgrounds.

Explore the first book ↓
01 / Book · Swedish language · 112 pages

Handbok för entreprenörer

A handbook for entrepreneurs, with particular attention to founders of international and immigrant backgrounds. Ivan Daza combines interviews with business builders in Sweden and practical chapters on finding an idea, starting a company, financing it, making sales, assembling a team and developing a network.

Its opening chapters connect diversity to business opportunity. Later sections move from individual entrepreneur stories to everyday decisions: business plans, customers, pricing, negotiation, branding and growth. The original text is in Swedish.

Read the complete book online in 30 Swedish chapters and 61 linked subsections. Search the text directly and jump to the passages that matter to you.

Read the full handbook online ↗Redesigned PDF ↓

The original 2010 PDF remains available as an archive copy.

Archive edition: examples, figures, contact details and business advice reflect the time of writing. Check current rules and services before using them in a present-day business decision.

Author
Ivan Daza
Project approved
2008
Source edition
2010
Read online
30 chapters · 61 sections
Language
Swedish
Funding acknowledged
Tillväxtverket & Blatteförmedlingen

A 2008 project proposal and a December 2008 email document approval of the handbook project. Its introduction acknowledges funding through Tillväxtverket and Blatteförmedlingen. The available PDF file is dated 26 March 2010.

02 / Inside the book

Explore the ideas.

Themes below summarize the Swedish edition in English. Page references point into the PDF; the text of the book remains the source for full context.

  1. 01

    Diversity as a business opportunitySource pages 12–20

    Statistics on entrepreneurs with immigrant backgrounds lead into a discussion of diversity and business value. The handbook also considers opportunities in care, digital services, recruitment, construction, food, retail, transport and banking. Read chapters 6–7 ↗

    Ask about this ↗
  2. 02

    Entrepreneur storiesSource pages 27–88

    Interviews with people who built careers and companies in Sweden explore early decisions, setbacks, financing, prejudice, negotiating with customers and the sources of entrepreneurial drive. The section closes with Ivan’s own experience building Jobbfabriken and Blatteförmedlingen. Read chapter 9 ↗

    Ask about this ↗
  3. 03

    Starting and structuring a companySource pages 88–102

    The later chapters turn to practical choices: presenting an idea, contracts, ownership, skills, employees and the discipline of turning a concept into an operating venture. Business planning is also discussed earlier in the handbook. Read chapter 10 onward ↗

    Ask about this ↗
  4. 04

    Sales, marketing and brandSource pages 102–106

    Sections on communication, public relations, social media and networking ask how a small business becomes visible, earns trust and reaches its first customers. Read chapters 25–27 ↗

    Ask about this ↗
  5. 05

    Financing and the economics of growthSource pages 107–111

    The book discusses financing, sales as a source of funding, pricing, perceived value and costs. These chapters are a record of the author’s thinking at the time, rather than current financial guidance. Read chapter 28 ↗

    Ask about this ↗
03 / People in the book

Entrepreneurs interviewed.

Chapter 9, "Invandrade entreprenörers erfarenheter och inspiration", profiles founders who built companies in Sweden. Each name links to their chapter in the full online edition.

04 / Questions & dialogue

A book should start conversations.

Use the themes as a starting point. If you have a question about a specific chapter, send it with the section selected so Ivan and the Ravolution team have the context.

Who is this handbook for?

It is aimed at current and aspiring entrepreneurs, especially readers interested in the experience of founders with immigrant or international backgrounds in Sweden. The case studies and practical chapters offer perspectives rather than a single formula.

Does the book cover starting a company in Sweden?

Yes. It discusses business ideas, planning, ownership, financing, selling, teams, negotiation and branding. It is a historical publication; check current regulations, tax rules and support programmes with the relevant authorities.

Is the full book available in English?

No English translation is included here. This page provides an English overview. The complete searchable web edition and both PDF versions are in Swedish.

What is Tillväxtverket’s connection to the book?

The introduction credits Tillväxtverket and Blatteförmedlingen with financing the handbook. Project documents and a contemporaneous email place approval of the handbook project in 2008; the available 112-page PDF was prepared in 2010.

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